SIGNATURE KEYNOTES BY ANDREW SYKES

Highly Interactive. Bursting with Stories. Powerfully Delivered. Designed to create Magnetic Trusted Advisors.

What do trust, habits, stories and creative conversations have in common? They’re the invisible forces shaping your culture, your leadership and your impact in the world. Backed by Andrew’s own research, along with studies from BRATLAB and the Kellogg School of Business where Andrew is a Professor, these insights aren’t just inspiring - they’re evidence-based. Andrew brings them to life with stories that touch hearts, ideas that shift minds and frameworks that create real, lasting change.

  • The Trust Advantage
    How to create high-trust first impressions that last through time

    You’ve heard that “trust takes time to build.” That’s a myth! While trust can and does build over time, most trust is won - or lost - in the milliseconds to minutes when we first meet someone. In this keynote, Andrew exposes the false signals that shape how people judge our trustworthiness and shows you how to create fantastic, trustworthy first impressions, every time you meet someone new. 

    Trust Through Turmoil
    How to restore, grow and amplify trust in times of change, conflict or crisis

    Keeping our promises deserves trust, but it turns out, that’s not enough! Because people judge us based not only on our promises but on their (unvoiced) expectations. In this talk, Andrew shares a recipe for being the most trustworthy person in every room: Making “Responsible Promises”. And when trust is broken, even and especially when it’s not our fault, we apologize first. That’s the wrong move. Andrew shares the science and practice of how to rebuild trust even stronger than before using his “Restore Trust Framework”. This keynote is for leaders and sellers who want to be the most trustworthy person in every room - especially when it matters most.

  • Habits Are Our Destiny
    How our habits shape who we are, who we become and what we create

    You don’t have habits - your habits have you! Personality is just a myth we’ve agreed to believe. Andrew unpacks how identity is built habit by habit, how to break through performance plateaus and how to create high-trust, high-performance cultures one tiny behavior at a time.

    The New Science of Context Design
    How to change your habits, your company culture and the world

    If habits are the engine, contexts are the roads. Most habit change fails because we focus on our lack of willpower instead of the world around us, the real influence over our habits. Andrew introduces the four types of contexts that shape behavior and habits and how to design them so the right actions become the easy default rather than the difficult choice. From habits, to culture, to brand, Andrew shows how each are formed by the contexts of our lives, business and communities and how we can use Context Design to create amazing businesses and societies. 

  • Creative Conversations
    How to speak your preferred future into existence

    Conversations are more than ”mere communication” — they’re creative acts. Andrew reveals the five types of conversations that leaders and sellers must master to inspire action, move teams forward and create a shared future with their people and customers. In this talk you’ll see the difference between conversations that stagnate and ones that ignite change. And you’ll learn the key to speaking your preferred future into existence. 

    The Power of Story
    How stories change minds and inspire purpose

    Forget persuasion. Stories don’t just convince — they connect, inspire, guide and unlock greatness in others. Andrew shows how stories carry the emotional weight that facts can’t and gives you the structure to tell business stories that inspire trust, shape culture and move people into action. While trust is the foundation for performance, storytelling is the rocket fuel of leadership, sales and a life of adventure!

    Stories That Build Trust
    How stories create connection and reveal your character

    Want to be trusted? Don’t tell people who you are — show them by sharing stories from your life. In this keynote, Andrew explores how your personal stories (especially your failure stories) reveal your character, create belonging and make you the kind of leader or seller others want to follow. If your business, leadership role or relationships rely on trust (and of course they do), you’re missing a golden opportunity by not learning the stories that reveal your character, showcase your good intentions and demonstrate your reliability.

Expertise: Trust. Habits. Storytelling. Creative Conversations.

Custom Talks & Workshops

Want to tailor a talk to your audience? Andrew builds custom keynotes from as short as 30 minutes to as long as 2 hours (after which we call them workshops).  He combines elements from his teaching at Kellogg, his leadership and sales curriculum at Habits at Work and his stories and exercise as a professional speaker, with your own company stories, examples and personas, to build something uniquely designed for your team, event or moment.

If you’re interested in customizing the format or length of a signature talk, or if you’d like to collaborate with me to build a talk from scratch, please reach out to coordinate.

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